THE HISTORY OF THE QUIMBAYA LOGO IN LATIN AMERICA
For our 35th anniversary, we are delighted to tell you the story of our logo, its meaning and history.
1987
OUR FIRST LOGO
Quimbaya logo was first born on paper, drawing the image of the Quimbayas! Quimbaya is the name of an ancient Colombian civilization from the 15th century renowned for its highly developed social organisation and its remarkable goldsmith pieces characterized by technical accuracy and detailed designs. ✈️
1994
3D LOGO
After 7 years of existence, it was time to give more life to the logo! A new design including a new font and a new color, making it more real and with more perspective. 🥰
2000
LOGO COLORS
6 years later, our logo needed a splash of colors to enhance the gold! A mix of mustard, orange and red colors was perfect. 🟠🔴
2007
THE DIGITAL ERA
For Quimbaya’s 20th anniversary, the logo makes a digital appearance with one fixed color in burgundy and the addition of the International word to strengthen its worldwide reach. 😍
2012
THE MAKEOVER
On the 25th anniversary, the logo had a big revamp to provide modernity and to make our Quimbaya more alive! A bit of 3D, a new font, a new colour, and the result was amazing! ✨
2017
ONE POWERFUL LOGO
5 years later, a new logo was born with a new brand name made: Quimbaya Latin America. This was to reinforce our destinations 🔥
2022
TODAY’S LOGO
35 years is something to celebrate! Despite the last 2 difficult years in the world and tourism, we are happy to be back with our 11 destinations and one strong continent attracting tourism from all around the world. For this great reactivation and celebration, we are happy to present our new logo! 🎉